PERFORMANCE MARKETING

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Retargeted customers are 70% more likely to convert. We've run and optimized paid campaigns across search and social that turn browsers into buyers.

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We start by understanding what you want, leads, sales, or
sign-ups, and set the budget and KPI. Then we research who we're targeting and check out the competition

The Process

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Before any spend goes out, we set up tracking so every rupee can be measured. Then we map the funnel from awareness to conversion.

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We design the ad creatives and write a few copy versions to test. The landing page is checked too, since a bad one wastes even the best ad.

GOAL

TRACKING

CREATIVE

AUDIENCE

FUNNEL

LANDING PAGE

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4

LAUNCH

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TEST

Campaigns go live with a smaller test budget first. Different creatives and audiences are tested against each other before we scale anything.

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5

MONITOR

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OPTIMISE

We check performance regularly, pause what's not working, and put more budget behind what is.

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6

REPORT

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SCALE

You get a clear report on what worked and what didn't. Profitable campaigns get scaled, the rest get refined.

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Want to get started with ads and performance marketing? Reach out to us and we will guide you.

Email us hello@butterpaper.co.in or Call us +91 9711198157

CASE STUDY

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